Page 8 - Palm City Spotlight - January '25
P. 8

Page 8, Palm City Spotlight

                                                          book review




      Pinpoint: How GPS Is                              minutes 16 U.S. Air Force                            As the author notes, “In seafaring and navigational terms,
                                                        monitoring stations around
                                                                                                           while the Europeans were discovering fire, the Polynesians had
      Changing Technology, Culture,                     the world, from Kwajalein                          already split the atom. They crossed the ocean in canoes roughly
      And Our Minds                                     Atoll in the Pacific to the                        60 feet long, built from hollowed-out trees, with sails made from
                                                                                                           woven leaves. … And yet, with no compass, sextant, or any other
                                                        South of England, collect
                                                        data from satellites coming                        modern navigational aid, explorers in canoes found tiny oases
      By Nils A. Shapiro                                over the horizon, noting                           scattered across one-third of the planet, an expanse nearly as vast
        Nils began his career                           speed and trajectory based                         as Europe and Asia combined.”
      as marketing director for a                       on 1,200 different protocols                         • As part of its ongoing attempts to prevent civilians from
      major  book  publisher.  He                       that tell how the satellite is                     deriving the full benefits of GPS technology the Pentagon in
      has since edited the authors’                     performing. There is no room                       April 1990 established a two-tier coding to enable the satellite
      manuscripts for more than                         for error. Among other uses,                       service. The restricted one was labeled SA, which stood for select
      20 published books, written                       all the world’s atomic clocks                      availability and was reserved for the military. Four months later
      more than 200 book reviews,                       base their timing on these                         Iraq invaded Kuwait in Desert Storm and a private American
      served as publisher of several                    satellites. And for drivers, if a                  company, which had developed a highly efficient small receiver
      million-plus circulation                          satellite’s timing is off by one millionth of a second the directions   called the Trimpack, filled a Pentagon order for 1,000 units that
      national magazines, created                       can send a driver as far as 200 miles from the desired destination!  enabled U.S. forces to know where they were in the open spaces
      the official yearbooks for                          • America’s first interest in developing a technology that   of the desert, providing one’s latitude and longitude, directions to
      teams in Major League Baseball, the National Football   would later become GPS began in earnest during World War   another location and even store the GPS coordinates of special
      League, National Basketball Association and National   II. Its purpose: to kill people more efficiently by making our   battle maneuvers. In order to do so it needed to have Pentagon
      Hockey League, and “retired” as president of a successful   airplanes’ bombing raids over Germany and Japan more accurate.   clearance for SA access. But when that company ran out of their
      telecommunications company.                       Although the facts were kept from civilians at home, the truth   Trimpacks another firm, Magellan, offered a substitute of their
        As miraculous as is the now common practice of being guided   was that the Army Air Corps’ doctrine of high-altitude bombing   own that could provide most of the same benefits. “Despite a
      by an invisible voice as you drive miles through streets and down   to avoid hazardous daytime raids resulted in targets often being   price tag of $1,000 soldiers wanted these Magellans—even if
      highways, making left and right turns on command until you   missed by more than a mile.             they had to pay for them out of their own pockets. Their families
      arrive at your predetermined destination, the true background     And then, for decades, the military rejected to the point of   called the company, which directed them to marine retail outfits.
      story of how this technology—the Global Positioning System   sabotaging at every opportunity the use of GPS for civilian   The most enterprising soldiers would manage to call Magellan
      (GPS)—was created and developed is equally extraordinary, and   purposes! This is one of the most frustrating themes that   directly from the Gulf and arrange for the company to ship the
      it is told here in impressive detail thanks to the clearly exhaustive   runs through much of the book, a constant example of the   receivers directly to them.”
      depth of research by author Greg Milner. After 266 pages of text   shortsightedness of the American military in its obsessive concern     • When the private companies began to develop GPS
      there are an additional 50 reference pages.       about technology getting into the hands of an enemy. It was left   technology their focus was on the mariner (boaters’) market,
        I must state at the outset that so fascinating to me is the way   to private industry to do the job.  not automobile drivers. In 1989, Gary Burrell and Min Kao
      that the GPS technology is able to provide its driving directions     Interestingly, one of the individuals who played a role in its   started their Garmin Company (named from the first parts of
      to the general public. I was sufficiently intrigued to keep turning   development was an immigrant who, hating and fearing Ayatollah   both their names) and soon proved them wrong. “By 2006,
      the pages to the very last one, even though, because of other   Khomeini, fled from Iran hoping to work hard and bring his wife   Garmin controlled 60 percent of the U.S. [market] for navigation
      important events in GPS’s history and other ways in which it   and children to the U.S. He was hired in 1981 by a tech firm,   equipment. Americans bought five million Garmin GPS receivers
      is used, the author took many narrative detours that (ironically,   Trimble Navigation, was fascinated by the concept of GPS and   that year, as the company posted $1.68 billion in sales, a 64
      considering this book’s subject matter) it frequently left a “non-  was instrumental in the introduction three years later of their first   percent increase from 2005. Fully half of the company’s revenue
      techie” like me lost for a while.                 GPS receiver.                                      came from GPS units, with sales in that segment growing at an
        But it has been well worth the trip. And here are just a few     • The book’s first two chapters are fascinating in describing   astounding 140 percent annually.” U.S. News & World Report
      of the hundreds of things you will learn here to underscore my   centuries of mankind’s search for an answer to the question,   Magazine credited Garmin with opening up a new consumer
      recommendation that you dip into Pinpoint … especially if your   “Where am I?” On a planet that consists more of water than land,   category.
      technology IQ exceeds mine.                       with no identifiable markings and a flat surrounding horizon,     I may have gotten lost a few times learning about GPS in
        • There is a constellation of 31 GPS satellites orbiting   travelers on the open ocean were forced to reckon by the sun,   these pages because of my low technical IQ, but you shouldn’t
      more than 20,000 kilometers above planet Earth. Every few   moon and stars.                          let that stop you from heading straight for a copy of this book.

                                                               spoTliGhT




      Treasure Health Names Lisbet                                                                           Vandenberg brings more than 30 years of extensive
      Vandenberg Chief Financial                                                                           accounting and financial experience to the position,
                                                                                                           including more than 20 years serving as a chief financial
      Officer                                                                                              officer. Prior to joining St. Francis Reflections Lifestage
                                                                                                           Care in 2022, Vandenberg served as the chief financial
                                                                                                           officer for the largest nonprofit hospice in Southern Nevada.
      Expanded Role Oversees Treasure Coast                                                                  Strongly committed to her profession and community,
      Hospice And St. Francis Reflections                                                                  Vandenberg has served as a board member of Financial
      Lifestage Care                                                                                       Executives  International  (FEI),  the  United  Way  of
                                                                                                           Southern Nevada, the Latin Chamber of Commerce and
        Treasure Coast Hospice (TCH), a Treasure Health                                                    the  College  of  Southern Nevada  Foundation  Board  of
      service, and St. Francis Reflections Lifestage Care                                                  Trustees.
      (SFR) recently announced the promotion of Lisbet “Liz”                                                 Vandenberg holds a  Bachelor of Arts  in Business
      Vandenberg  to  chief  financial  officer  (CFO),  effective                                         Administration from the Universidad de Oriente, Venezuela
      December 2. Currently serving as CFO/COO for St. Francis                                             and a master’s degree in business administration from the
      Reflections, Vandenberg’s promotion reflects the long-term                                           National University, Irvine, California.
      growth and strategic initiatives of the recently finalized
      partnership between Treasure Coast-based Treasure Coast
      Hospice and Space Coast-based St. Francis Reflections. In
      her new role, Vandenberg will be responsible for oversight
      of all aspects of the combined hospice and palliative care
      organization’s financial operations, reporting, budgeting
      and accounting processes.
        “We are excited to have Liz accept this expanded role and   • LARGEST SELECTION of in-stock hearing aids
      oversee the financial operations of our combined organization,”   • SALES, SERVICE, & REPAIRS on all major brands
      said Treasure Health President and CEO Jackie Kendrick,   • Tinnitus & Earwax Management                       Best Price
      CHPCA. “Liz’ financial acumen and experience in merger   • Insurance Accepted & Financing Available            Guarantee
      and acquisitions will enable Treasure Coast Hospice and St.
      Francis Reflections to further its strategic plans for growth
                                                                                                               FREE
      while continuing our commitment to deliver compassionate                                                 FREE           Free Hearing Evaluation,
      hospice and palliative care to our respective communities.”                                                             Hearing Aid Clean/Check
        “I’m thrilled to take on this expanded role and look forward                                           PREMIUM
                                                                                                                                 $1,000 OFF
      to working with the teams at Treasure Coast Hospice and St.                                                                $1,000         OFF
      Francis Reflections to successfully implement their strategic                                            HEARING AIDS
      financial and growth initiatives,” said Vandenberg.                                                                            Any Competitor’s
                                                                                                               15% OFF
                                                          Elizabeth James, BC-HIS                              15%          OFF     Hearing Aid Pricing
                                                               Business Owner
                                                                       772-279-3725 • HearAgainAmerica.com/Stuart
                                                          5941 SE Federal Hwy, Stuart (Publix Cove Shopping Center) • 3205 SW Port St Lucie Blvd, PSL (Publix Darwin Square Shopping Plaza)
   3   4   5   6   7   8   9   10   11   12   13